The Apartment Service

Meet the team  /  Heather Moore

Heather Moore, General Manager of The Apartment Service and TAS Realty

Heather Moore

General Manager

Heather is the General Manager of both The Apartment Service and TAS Realty and has been part of the business for 25 years, bringing extensive experience across finance, operations, and the day-to-day leadership of the company.

“Just when I think I’ve seen it all, something new happens. This industry never ceases to surprise me.”

Heather, on whether 25 years in short-term accommodation ever gets boring

Originally founded as a family business by Director Keris Hodge, TAS has always had a strong sense of connection at its core. Heather says she has always felt welcomed, supported and very much part of the TAS family, and has loved watching the business grow and develop over the years, in many ways alongside her own family and children.

One of the things Heather values most about her role is that the business offers the best of both worlds. Through TAS Realty and The Apartment Service, the team works across traditional real estate, furnished and unfurnished leasing, property sales and the constantly changing short-term rental accommodation sector.

Having worked in short-term accommodation long before Airbnb was even a thing, Heather has had a front-row seat to the transformation of the sector over the past two and a half decades. She is passionate about supporting its continued development and welcomes the stronger professional standards, systems and expectations that are now recognised across the industry.

As General Manager, Heather’s focus is on ensuring TAS continues to move forward while staying true to the values that have shaped the business over many years. She is committed to balancing strong commercial performance with excellent service, long-term client relationships and a positive team culture, while ensuring TAS remains at the forefront of an increasingly professional and sophisticated property market.

At the heart of Heather’s approach is a simple focus: ensuring both guests and property owners have the best possible experience. She particularly values the long-term relationships built along the way, with many clients having trusted The Apartment Service and TAS Realty with their properties for decades. That trust is something she never takes for granted.

“Lead by example. I would never ask anyone to do something I wouldn’t be prepared to do myself.”

Ask Heather what she loves most about the job and the answer is easy: “The people I work with.” She is incredibly proud of the team around her and the wider TAS family. And does it ever get boring? According to Heather, never. “Just when I think I’ve seen it all, something new happens. This industry never ceases to surprise me.” After 25 years, no two days are quite the same, and that is exactly what keeps it interesting. Her management style is just as straightforward: “Lead by example. I would never ask anyone to do something I wouldn’t be prepared to do myself.”

Outside the office, Heather loves travelling, good food, with holiday destinations often chosen around this very important criterion, and making the most of life on Sydney’s Northern Beaches with her family, twin boys and one incredibly spoilt Puggle.

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